How can I manage my social media?
Why should I have different social media accounts? Whilst it often takes more time and resources to manage multiple social media...
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- Jul 1
- 3 min
Top 10 Skills to Master to Manage Your Own Socials
1. Identify your Audience Before we begin, know that ‘everyone’ is not a target audience. Breaking down your audience will help you...
- Jun 13
- 2 min
What You Need to Include in Your Sales Pitch
Good selling is somewhat of an art form. People want to hear a story about how your value offer will fit into and improve their business....
- Sep 15, 2021
- 2 min
The Benefits of SMS Marketing & How to Use It Correctly
What is SMS marketing? SMS is simply receiving marketing offers and promotions via text message. They’re a great low-cost option to send...
- May 24, 2021
- 2 min
The Future of Content Will Be User-Generated
Content marketing, at its core, is all about providing value to the user while promoting a brand. However, as a seemingly infinite number...
- Apr 26, 2021
- 2 min
Dark Social: What it is and why it matters.
Dark social channels are those that are imperceptible for analytics programs. According to Smarp, over 80 per cent of all sharing from...
- Apr 8, 2021
- 5 min
Sharable content is in decline!
Content sharing is in decline. This slow but steady decline can be attributed to many reasons, though we’ve handpicked a few of the most...
- Feb 17, 2021
- 4 min
Social media and digital trends to be on top of for 2021
The face of marketing is constantly changing, and the tempo at which these changes occur is increasing. With each update to the...
- Jan 11, 2021
- 2 min
Social currency: A quick guide
Social currency is the influence you hold within various online and offline social networks, and the degree to which your brand is...
- Dec 21, 2020
- 3 min
Personal branding on social media
What is personal branding and why is it important? It’s the art of marketing yourself and your work, like how a brands market themselves....